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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20210715T170000Z
DTEND:20210715T183000Z
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SUMMARY:Digital Marketing:An Insider's View Webinar
DESCRIPTION:This Webinar will concentrate on digital marketing. What exactly digital marketing is.  The differences between digital and traditional marketing.   Learn ways to target potential customers\, from search engines to social media platforms\, etc.\n\n \n\nWho should attend:\n\n	Individuals who are in the process of starting their own business and have no experience with any type of advertising or marketing.\n	Businesses that have little to no online presence.\n	Businesses who currently utilize social media platforms and want to improve their online presence.\n	Anyone who just want to learn a little more about digital or online marketing.\n\n \n\nTalking points:\n\n \n\n?      What is digital marketing?\n\n?      The difference between traditional and digital marketing?\n\n?      The different types of digital marketing - search engines\, social media platforms\, etc.\n\n?      Utilizing these multiple different platforms to target potential customers.\n\n \n\nOur Speaker:\n\n \n\nGreg Douglas has over 16 years of experience in marketing and advertising. This has included selling commercials on cable television with Comcast to print advertising with the Peoria Journal Star. In both of these positions he was able to learn about e-commerce and digital advertising when it was still in its infancy. He has an inside perspective of online marketing. The digital marketing landscape has been ever changing and evolving over the past 10-15 years however the Covid pandemic has made it even more important for a business to have an online presence and ability for their customers to order products\, services\, etc. from their own phone\, computer\, etc.
X-ALT-DESC;FMTTYPE=text/html:<span style="font-family:times new roman\,serif"><span style="font-size:12pt">&nbsp\;This Webinar will concentrate on digital marketing. What exactly digital marketing is.&nbsp\; The differences between digital and traditional marketing.&nbsp\;&nbsp\; Learn ways to target potential customers\, from search engines to social media platforms\, etc.</span></span><br />\n&nbsp\;<br />\n<strong><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Who should attend</span></span></strong><span style="font-family:times new roman\,serif"><span style="font-size:12pt">:</span></span>\n<ul>\n	<li><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Individuals who are in the process of starting their own business and have no experience with any type of advertising or marketing.</span></span></li>\n	<li><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Businesses that have little to no online presence.</span></span></li>\n	<li><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Businesses who currently utilize social media platforms and want to improve their online presence.</span></span></li>\n	<li><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Anyone who just want to learn a little more about digital or online marketing.</span></span></li>\n</ul>\n&nbsp\;<br />\n<strong><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Talking points:</span></span></strong><br />\n&nbsp\;<br />\n<span style="font-family:noto sans symbols"><span style="font-size:12pt">?&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; </span></span><span style="font-family:times new roman\,serif"><span style="font-size:12pt">What is digital marketing?</span></span><br />\n<span style="font-family:noto sans symbols"><span style="font-size:12pt">?&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; </span></span><span style="font-family:times new roman\,serif"><span style="font-size:12pt">The difference between traditional and digital marketing?</span></span><br />\n<span style="font-family:noto sans symbols"><span style="font-size:12pt">?&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; </span></span><span style="font-family:times new roman\,serif"><span style="font-size:12pt">The different types of digital marketing - search engines\, social media platforms\, etc.</span></span><br />\n<span style="font-family:noto sans symbols"><span style="font-size:12pt">?&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; </span></span><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Utilizing these multiple different platforms to target potential customers.</span></span><br />\n&nbsp\;<br />\n<strong><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Our Speaker:</span></span></strong><br />\n&nbsp\;<br />\n<strong><span style="font-family:times new roman\,serif"><span style="font-size:12pt">Greg Douglas </span></span></strong><span style="font-family:times new roman\,serif"><span style="font-size:12pt">has over 16 years of experience in marketing and advertising. This has included selling commercials on cable television with Comcast to print advertising with the Peoria Journal Star. In both of these positions he was able to learn about e-commerce and digital advertising when it was still in its infancy. He has an inside perspective of online marketing. The digital marketing landscape has been ever changing and evolving over the past 10-15 years however the Covid pandemic has made it even more important for a business to have an online presence and ability for their customers to order products\, services\, etc. from their own phone\, computer\, etc.</span></span>
LOCATION:Online
UID:e.526.6733
SEQUENCE:3
DTSTAMP:20260421T155910Z
URL:https://business.epcc.org/events/details/digital-marketing-an-insider-s-view-webinar-07-15-2021-6733
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