The Illinois Small Business Development Center at Bradley University has partnered with Grow with Google and is excited to provide the following webinar training at no cost to participants. Grow with Google helps people grow their skills, careers and businesses by offering free digital skills training and tools.
During this webinar you will be given tools to assist you in selling your products online We'll walk through listing your products for free with Google My Business and Merchant Center. And we'll show you one way to sell on your website, using an E-Commerce store built with Shopify. Plus, learn about more helpful tools to stand out online, such as Local Opportunity Finder and Grow My Store.
Who should attend: -New business and start-ups that have little to no experience with eCommerce or any online selling. -Businesses that have a website and products to sell but lack e-commerce capabilities. -Startups that have no online presence yet but are wanting to explore possibilities of selling products through a website soon.
Talking points: -Discuss the Products tab in Google My Business -Introduce Google Merchant Center and the basics of creating a free account and a product feed -Show you how to set up an E-Commerce website using Shopify
Greg Douglas has over 16 years of experience in marketing and advertising. This has included selling commercials on cable television with Comcast to print advertising with the Peoria Journal Star. In both of these positions he was able to learn about e-commerce and digital advertising when it was still in its infancy. He has an inside perspective of online marketing. The digital marketing landscape has been ever changing and evolving over the past 10-15 years. However, the COVID pandemic has made it even more important for a business to have an online presence and ability for their customers to order products, services, etc. from any device.
With support from Cares Act funding and the Gilmore Foundation, the Illinois Small Business Development Center (SBDC) at Bradley University has launched programs to support local businesses, in assisting in the implementation or improvement of their eCommerce strategies. These projects aim to provide constructive feedback with actionable items to build an online foundation for your business’ accessibility, viability, and growth. The Illinois Small Business Development Center offers no-cost and confidential assistance for all SBA-related grant programs.